Deliberately located outside the traditional shopping district, the store carries forward his own philosophy of research, innovation ad attention to detail. This pushes the firm to keep its high attention to the product, but also to the final customer to stay one step beyond. After creating a space in Milan, we ventured into the national context with the advent of web found global interests.
Then in 2009, the container takes the form "The Coolness Society" that includes and offers its know-how in research and distribution brand, market strategy, product placement, viral marketing, event organization, production stores, interior design, artwork, webdesign.
The main brands which we collaborate are 80s Casuals, One True Saxon, Pentland Group, Fjallraven, Pharabouth, Spektre Sunglasses, Peaceful Hooligan, Realm & Empire, Weekend Offender and Lyle & Scott. Although, because of our empathic special connection with “La Isla”, we offer customized accommodation services in Ibiza and Formentera.